Pinterest is a website for users to find ideas such as recipes, home and style inspiration, and more. They can also share things that interest them with their friends.
Businesses can push their products and services to the feeds of Pinterest users. Customers can click on the proposal, and they will be navigated to the website to make a purchase.
Promote your products globally to users who look for lifestyle ideas. Use a product feed to build up a Pinterest catalog with your goods.
Pinterest has a worldwide audience and keeps expanding to new regions. The platform is available in 38 languages on iOS, Android, and the web.
Almost 89% of the weekly audience uses Pinterest in their path to purchase. This network is used by more than 400 million people seeking inspiration and buying products.
Use Product Pins to introduce your products to Pinterest users looking for new ideas and ready to buy.
Pins are part of product catalogs you have to set up in order to start promoting your goods.
Do it in five steps: update your product catalog -> generate a product feed -> organize items by categories -> promote products -> get new orders.
Start selling on Pinterest, providing an automatically updated product feed with full data on your products.
Start promoting your products in the Pinterest users account with the product feed file. For it to be accepted by the network, this file must be of a specified format with mandatory and optional data fields. Manually creating a feed file can take hours to complete tasks such as:
Updates to the feed in your Pinterest catalog will have to be pushed manually. Pinterest requires the feed file to contain data not older than three days.
You need to ensure the feed data source URL is still accurate. Your feed is checked every 24-48 hours for errors.
You must to ensure that the column names are written exactly as Pinterest requires. The feed upload will finish with an error if any of the 7 data fields are missing or formatted incorrectly.
A product feed fully prepared for Pinterest is easily created with an app in a Shopify store admin panel.
A completely comprehensive feed for your Shopify store can be generated using our application.
This software solution saves you from plunging into specialized Pinterest feed subtleties. In a moment, it gives you the feed data file and a URL. As a result, you receive a feed of improved quality, which is a major thing in attracting buyers.
All you have to do is push the feed to the Pinterest catalog in your business account. The application takes care of most feed-related technical problems, including updates.
Our application furnishes you with all the tools you may need to obtain a viable feed:
Realtime export to the feed
Automatically get a feed that includes all recent changes in your product catalog. Your feed will always have new products, recent prices, stock statuses, product images, etc.
Publish only what is relevant
Use filters our app provides to you to include in the feed only products you want to promote on Pinterest. For example, it can be a specific collection or brand.
Get feed on a native language for the region you sell
Our app supports automated feed translation for you to easily get a feed in a native language for the region you want to sell.
Feed is open to modifications
You can get a perfectly individual feed by customizing a default feed template. Modify the feed in any way you need in our app. Customize the template to include complex logic, liquid filters, and variables for selecting custom data fields.
A Shopify store can push full information on its products to Pinterest via the feed. It is a file that contains such data as product title, description, price, size, weight, etc.
A feed for Pinterest contains thousands of data entries. Manual edition of data fields in the feed file is time-consuming. The specialized feed-generating app creates the file in minutes without errors.
People use Pinterest to discover new items for purchase. By connecting your store to this visual discovery engine you can promote your product catalog and get additional new orders.
Our app makes no limits on the number of products in the feed. Pinterest also has no such limit.
Yes, the feed should be regenerated on any change since Pinterest requires only recent data. Our app updates the feed automatically, and Pinterest can fetch it on the schedule. Typically the feed is fetched every 24 hours.
Do not hesitate to contact the OmegaCommerce Shopping Feeds support team. Additionally, the app documentation may be helpful.
Our app generates a feed file and gives you an URL to it. Pinterest provides several feed publishing methods with our app supporting them. We recommend publishing by pasting the URL to the feed.
You can customize the resulting feed output according to your preferences. Refer to Customize feed template documentation.
OmegaCommerce Shopping Feeds connects a Shopify store to dozens of marketplaces simultaneously. See the full list.
Your store categories may differ from those on Pinterest. Mapping allows to correctly connect categories of your store with Pinterest taxonomy.
Refer to the Category Mapping documentation on how to make a category mapping.
Use the filtering functionality of the app.
Our app allows selecting the inventory location that hosts products included in the feed. See the Stock Location option details.