Coolshop is a major internet retailer located in Northern Europe. It was founded in 2001, as a company that only sold video games over the Internet. Later, the company diversified to the point of selling items for different purposes, such as household items, or items for children. Currently, the company has an average of more than 2 million customers per year. Similarly, the web platform has an average of more than 6 million visitors and more than 300,000 subscribers, a number that continues to grow.